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Goldstories is rooted in memory, shaped by heritage, and crafted with intention.

Hi, I’m Subikksha, the founder and designer of Goldstories.

I grew up in Chennai, a city rich in tradition, artistry, and celebration. In my family, jewelry wasn’t just adornment. It was identity, history, and connection. My grandmothers called their gold “savings.” Every bangle, chain, and stud carried a story that lived on each time it was worn.

That sense of meaning is still at the heart of what I create today. Goldstories began as a way to reconnect with my roots and design jewelry that feels deeply personal —something that honors where we come from and who we are.

After over a decade in tech, I felt the pull toward creativity. While pregnant with my son, I craved a different kind of making. I wanted to design with feeling: pieces inspired by memory, by movement, and by the quiet moments that shape us.

That’s when Goldstories began: a quiet idea, a sketch, that grew into something beautiful.

For as long as I can remember, gold has held a quiet power in my life. In my family, it wasn’t just a metal. It was investment, celebration, and care.

We wore our jewelry with pride, but often kept it tucked away for special occasions. I wanted to shift that narrative — to keep the cultural richness and emotional weight, but increase its wearability.

I believed in making gold part of the everyday: Solid gold jewelry you could live in, layer, and love.

Crafted in San Francisco, each Goldstories piece is made in small batches using recycled gold and traditional techniques.

We design with intention, focusing on texture, movement, and forms that are bold yet soft. Nothing is mass-produced.

Every detail is considered. We believe the process matters just as much as the piece.

Part of your story, with gold.